I have a few questions about the amplification module.
First, why should the reader not be the person who cares? I have been chewing on this for several days now and think I have come up with an answer, but I'd like to know if it is the right one, or whether there's another also. So: I think the reader should not be the person who cares, because if you write, "You should care about this," or "You understand this," and the reader doesn't already, you might get his back up. But if you say, "Americans understand this," or "Wise men care about this," and the reader doesn't, he may be inclined to wonder whether he is lacking in patriotism or wisdom if he disagrees with you rather than putting himself on the defensive right away. Did I get that answer right?
Second, if an issue can matter to my ancestors, could it also matter to my descendants? They're not on the list, but I thought perhaps we could add them.
Third, I would like to be sure I understand the common reasons why people care, so I will list them here with my brief attempt at an explanation: consequences — if you don't care, bad things will happen disadvantages — is this the same as consequences, or does it mean that if you don't care, someone else will get the better of you? perils — if you don't care, you will be in danger viciousness — I give up. uniqueness — if you care, you will be different from the common herd
